Category Archives: Uncategorized

CPP Versus CPA in Advertising

When website owners are looking for a proven to work strategy to get relevant visitors to their sites, they usually face the question; should they use CPP or CPA advertising methods? Indeed, the growth of CPA marketing companies show that … Continue reading Continue reading

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Social Media Marketing Is a Joke – It’s Time We Admit It

The only hope: let’s go back to its roots. The best thing that ever happened to social media marketing was the hacking of the 2016 US election of Donal Trump by the Russians. Why? Because it laid bare what many … Continue reading

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How Business Cards Can Help In Advertising/Marketing

The modern business environment is increasingly challenging. Companies are now forced to become more innovative to stay afloat in a highly competitive landscape. With a globalized marketplace, competition is stiffer and this comes against a backdrop of increased cost of … Continue reading

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Online Marketing Strategies 101

There’s two major ways to advertise online, one is using paid advertising programs and the other one is using free advertising platforms. The idea is to send targeted internet traffic to an offer in order to get responses and feedback … Continue reading

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Should You Hire an Internet Marketer – Does Online Marketing Really Work?

The question asked in the title of this article has become more important over the last few years. With the economic downturn of 08, and the slow recovery, marketing and advertising budgets have become far thinner. Not to mention the … Continue reading

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Why Video Marketing Should Be Your Flagship Advertising Medium

Video marketing is the ideal medium for increasing website traffic and for reaching prospective customers. If you do it right, it also has the power to help improve your search engine rankings. Unfortunately, far too many online business owners tend … Continue reading

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Branding Vs Advertising Vs Promotions Vs Marketing Vs Public Relations

Many people are confused as to the differences between branding, advertising, promotions, and public relations. For that matter, the actual process of “marketing’ is misunderstood just the same. To give you a basic understanding, marketing is not a one time … Continue reading

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Airport Advertising: A Way to Meet Your Potential Customers

The integration of out of home advertising and use of airport terminals are being used for targeting the audience to make them prospective potential customer for a business because none of the business can run without business promotion and marketing … Continue reading

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Demand of Content Marketing Over Native Advertising

It’s been a confusing task for brands to choose between content marketing and native advertisement. However, there is a famous quote stated by Seth Godin, “Content Marketing is all the marketing that left.” Users prefer and love the nicely written … Continue reading

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What Is Digital Marketing and How to Use It

You will have to devote lots of time marketing yourself and earning referrals. Content marketing thus will be more prone towards user-generated, instead of professional, content within the next calendar year. The secret to content marketing is that the content … Continue reading

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